INNOVATING TO DISRUPT THE ECOSYSTEM
The world’s foremost experts in fund management taxation wanted to increase revenue and present their solutions as cost reducing, rather than costly.
The challenge for professional services companies is to ensure their value is more prominent than their costs. The desire of all businesses to manage costs can often lead to a desire to commoditise highly skilled and valuable services. Our analysis showed that the nature of the ecosystem, chiefly the power of the procurement function, was separating the cost and the value.
The solution was to create a platform that empowered the end user to view the real-world benefits of the advice they were taking. This required the creation of a tax calculation engine capable of managing complex taxes in multiple jurisdictions and under a wide range of different scenarios.
By providing the end user with a valuable and useful tool, and by demonstrating to those with purchasing power the ongoing savings the platform was delivering, we were able to change the dynamic between our customer and their clients. The platform enhances the traditional flow of information (typically cost-based) and overlays visible value.
This disruptive solution has been hugely popular, not just with our customer, but also with their buyers and end users.